ABSTRACT
The study examined buyer attitude
towards made-in- Nigeria shoes whose case study was Aba in Abia State. Specifically,
it focused on analyzing the socio-demographic profile of respondents;
estimating determinants of buyer attitude; comparing preference for foreign and
local shoes. The study employed 160 respondents, and half the respondents were
foreign shoe users, and the other half represented local shoe users. The
respondents were selected purposively, descriptive statistics, binary logit and
paired t-test statistic were the tools used in the analysis of data. The
results showed that the respondents were dominated by young productive people
that are moderately literate and have worn shoes for many years. The results
further shows that age, price and income were major determinants of buying
attitude of the respondents.
UDEH, C (2021). Buyer Attitude Towards Made- In- Nigeria Shoes. A Case Study Of Aba, Abia State. . Repository.mouau.edu.ng: Retrieved Dec 25, 2024, from https://repository.mouau.edu.ng/work/view/buyer-attitude-towards-made-in-nigeria-shoes-a-case-study-of-aba-abia-state-7-2
C., UDEH. "Buyer Attitude Towards Made- In- Nigeria Shoes. A Case Study Of Aba, Abia State. " Repository.mouau.edu.ng. Repository.mouau.edu.ng, 04 Aug. 2021, https://repository.mouau.edu.ng/work/view/buyer-attitude-towards-made-in-nigeria-shoes-a-case-study-of-aba-abia-state-7-2. Accessed 25 Dec. 2024.
C., UDEH. "Buyer Attitude Towards Made- In- Nigeria Shoes. A Case Study Of Aba, Abia State. ". Repository.mouau.edu.ng, Repository.mouau.edu.ng, 04 Aug. 2021. Web. 25 Dec. 2024. < https://repository.mouau.edu.ng/work/view/buyer-attitude-towards-made-in-nigeria-shoes-a-case-study-of-aba-abia-state-7-2 >.
C., UDEH. "Buyer Attitude Towards Made- In- Nigeria Shoes. A Case Study Of Aba, Abia State. " Repository.mouau.edu.ng (2021). Accessed 25 Dec. 2024. https://repository.mouau.edu.ng/work/view/buyer-attitude-towards-made-in-nigeria-shoes-a-case-study-of-aba-abia-state-7-2