Effects Of E- Service Quality On Customer Satisfaction Among Online Shoppers In Abia State:- Michael, Lucky C
ABSTRACT
This study investigates the
factors that influence the e-service quality through online shopping. E-service
quality is the difference between customers’ expectations for service
performance priorities the service encounters and their expectations about service
performance prior to the service offering. Due to the recent growth in
e-service quality in the field of e-commerce, the importance of monitoring and
measuring e-service quality has provided value to the virtual world. Perceived
risk has been studied in marketing for over 40 years and appears to be an
appropriate construct to understand consumer adoption of e-commerce payment
systems. The internet’s impact upon the Malaysian market is significant and
this has made it convenient for consumers to purchase products/services from
the reader and to go through the product information over the internet. The
findings indicate the analysis of e-service quality through online shopping
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MICHAEL, U (2026). Effects Of E- Service Quality On Customer Satisfaction Among Online Shoppers In Abia State:- Michael, Lucky C. Repository.mouau.edu.ng: Retrieved Apr 29, 2026, from https://repository.mouau.edu.ng/work/view/effects-of-e-service-quality-on-customer-satisfaction-among-online-shoppers-in-abia-state-michael-lucky-c-7-2
UNIVERSITY, MICHAEL. "Effects Of E- Service Quality On Customer Satisfaction Among Online Shoppers In Abia State:- Michael, Lucky C" Repository.mouau.edu.ng. Repository.mouau.edu.ng, 29 Apr. 2026, https://repository.mouau.edu.ng/work/view/effects-of-e-service-quality-on-customer-satisfaction-among-online-shoppers-in-abia-state-michael-lucky-c-7-2. Accessed 29 Apr. 2026.
UNIVERSITY, MICHAEL. "Effects Of E- Service Quality On Customer Satisfaction Among Online Shoppers In Abia State:- Michael, Lucky C". Repository.mouau.edu.ng, Repository.mouau.edu.ng, 29 Apr. 2026. Web. 29 Apr. 2026. < https://repository.mouau.edu.ng/work/view/effects-of-e-service-quality-on-customer-satisfaction-among-online-shoppers-in-abia-state-michael-lucky-c-7-2 >.
UNIVERSITY, MICHAEL. "Effects Of E- Service Quality On Customer Satisfaction Among Online Shoppers In Abia State:- Michael, Lucky C" Repository.mouau.edu.ng (2026). Accessed 29 Apr. 2026. https://repository.mouau.edu.ng/work/view/effects-of-e-service-quality-on-customer-satisfaction-among-online-shoppers-in-abia-state-michael-lucky-c-7-2