ABSTRACT
The study examined buyer athtude
towards made-in- Nigeria shoes whose case study was Aba in Abia State.
Specifically, it focused on analyzing the soclo-demographic profile of
respondents; estimating determinants of buyer attitude; comparing preference
for foreign and local shoes. The study employed 160 respondents, and half the
respondents were foreign shoe users, and the other half represented local shoe users.
The respondents were selected purposively, descriptive statistics, binary logit
and paired t-test statistic were the tools used in the analysis of data. The
results showed that the respondents were dominated by young productive people
that are moderately literate and have worn shoes for many years. The results
further shows that age, price and income were major determinants of buying
attitude of the respondents.
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UDEH, C (2021). Buyer Attitude Towards Made-In-Nigeria Shoes. Repository.mouau.edu.ng: Retrieved Dec 26, 2024, from https://repository.mouau.edu.ng/work/view/buyer-attitude-towards-made-in-nigeria-shoes-7-2
C, UDEH. "Buyer Attitude Towards Made-In-Nigeria Shoes" Repository.mouau.edu.ng. Repository.mouau.edu.ng, 08 Jul. 2021, https://repository.mouau.edu.ng/work/view/buyer-attitude-towards-made-in-nigeria-shoes-7-2. Accessed 26 Dec. 2024.
C, UDEH. "Buyer Attitude Towards Made-In-Nigeria Shoes". Repository.mouau.edu.ng, Repository.mouau.edu.ng, 08 Jul. 2021. Web. 26 Dec. 2024. < https://repository.mouau.edu.ng/work/view/buyer-attitude-towards-made-in-nigeria-shoes-7-2 >.
C, UDEH. "Buyer Attitude Towards Made-In-Nigeria Shoes" Repository.mouau.edu.ng (2021). Accessed 26 Dec. 2024. https://repository.mouau.edu.ng/work/view/buyer-attitude-towards-made-in-nigeria-shoes-7-2