Social & Management Sciences
4191 works in Social & Management Sciences
ELECTRONIC MARKETING AND BUSINESS PERFORMANCE IN SELECTED RETAIL OUTLETS IN PORT HARCOURT
ABSTRACT This work examines the electronic marketing and business performance in
THE EFFECTS OF ADVERTISING ON CONSUMER BRAND PREFERENCE FOR BEVERAGES IN ABIA STATE NIGERIA
ABSTRACT This study focuses on the effects of advertising on consumer brand prefe
ANALYSIS OF MARKETING RESEARCH, PLANNING AND CONTROL FOR COMPANY GROWTH IN A COMPETITIVE ECONOMY
ABSTRACT Analysis of Marketing Research, Planning and Control for Company Growth
ROLE OF AUDITORS IN PREVENTION OF DISTRESS IN CORPORATE ENTITIES (A STUDY OF SELECTED BANKS IN ABIA STATE)
ABSTRACT In the past decade, the banking sector in Nigeria have experience a grea
APPLICATION OF MARGINAL COSTING TECHNIQUES IN SELECTED MANUFATURING COMPANIES (A STUDY OF SELECTED COMPANIES IN ABIA STATE)
ABSTRACT The study was carried out 
IMPACT OF INTERNAL AUDIT FUNCTION AS AN .EFFECTIVE TOOL IN MANAGERIAL PERFORMANCE", (A case study of United Bank for Africa plc, Umuahia).
ABSTRACT The primary aim of this research&nbs
IMPACT OF RESPONSIBILITY ACCOUNTING ON THE FINANCIAL PERFORMANCE OF COMPANIES IN NIGERIA
ABSTRACT Responsibility accounting or profitability 
APPLICATION OF ACCOUNTING RATIOS IN MA \JAGEMENT DECISIONS (A STUDY OF SELECTED COMPANIES IN ABIA ST ATE, NIGERIA)
ABSTRACT This project is written by Nwazue Nk
AP.P. RAISAL OF THE IMPACT OF COMPANY INCOME TAX ON THE PROFITABILITY OF FINANCIAL INSTITUTION (A STUDY OF SELECTED BANKS)
ABSTRACT The government of Nigeria has continually used taxation as a fisca
EFFECT OF MARKETING PLANNING AND CONTROL ON A COMPANY’S PRODUCTIVITY IN A COMPETITIVE MARKET (A STUDY OF 7’ UP BOTTLING COMPANY, ABA, PLANT)
ABSTRACT Business organizations operate in an environment characterized with comp
AN EMPIRICAL STUDY OF THE EFFECTS OF RELATIONSHIP MARKETING ON BANKS PERFORMANCE IN ABA, ABIA STATE NIGERIA
ABSTRACT Banking today has become more innovative, competitive and attractive. Th
DETERMINANTS OF CONSUMER PREFERENCE FOR PROTEIN SOURCES IN ABIA STATE, NIGERIA
ABSTRACT This work sought to examine the determinants of consumer preference for
EVALUATION OF COST ACCOUNTING PRACTICES IN OIL INDUSTRY (A CASE STUDY OF AGIP OIL COMPANY PORT HARCOURT)
ABSTRACT This research work titled "The Evaluation of Cost Accounting Pract
ANALYSIS OF CONSUMER PURCHASE BEHAVIOR ON SELECTED BRANDS OF TABLE WATER IN ABIA STATE NIGERIA
ABSTRACT The study analyzed the consumer purchase behaviour of selected water in
ANALYSIS OF MARKET ACCESS, VALUE CHAIN AND MARKETING OF BEEF IN ABIA STATE, NIGERIA.
ABSTRACT This study analyzed the market access, value chain and marketing of beef
THE EFFECT OF BRANDING AND TRADEMARK ON SALES VOLUME OF COCA-COLA DRINKS (A STUDY OF NIGERIA BOTTLING COMPANY, OWERRI)
ABSTRACT Product branding and trademark has become one of the major tools for enh
DETERMINANT OF CONSUMER PATRONAGE BEHAVIOUR ON FAST FOOD JOINTS IN OWERRI METROPOLIS AREA.
ABSTRACT The main purpose of this research is to identify factors that determine
ANALYSIS OF CUSTOMER SATISFACTION AMONG CONSUMERS OF NON ALCOHOLIC BEVERAGE FIRM IN UMUAHIA METROPOLIS IN ABIA STATE, NIGERIA
ABSTRACT This study will examine the analysis of customer satisfaction among cons
IMPACT OF ACCOUNTING CONCEPTS AND CONVENTION ON FINANCIAL REPORTS, WiTH RESPECT TO INTERNATIONAL FINANCIAL REPORTING STANDARDS (IFRS)
ABSTRACT The topic occupies very pivotal position&n
EFFECT OF CRITICAL INCIDENT ON BRAND SWITCHING: BANKING SECTOR REVIEW
ABSTRACT. This study investigated the effect of critical incident on brand switch
EFFECTS OF SALES PROMOTION ON CONSUMER PATRONAGE (A CASE STUDY OF HARDIS AND DROMEDAS NIGERIA, EMENE, ENUGU STATE.)
ABSTRACT This research work is centered on the effect of Sales promotion on consu
IMPACT OF REGULA.R AUDITING ON ACCOUNTABILITY IN THE PUBLIC ESTABLISHMENT (A CASE STUDY OF ABA NORTH L.G. A, ABIA STATE)
ABSTRACT Impact of regular auditing on accountability in the public establishment
INTERNAL AUDITING AND CORPORATE GOVERNANCE AS TOOLS FOR ORGANIZATIONAL PROFITABILITY: A STUDY OF FIRST BANK AND ECOBANK NIGERIA PLC
ABSTSRACT This work aims to examine the impac
CAUSES AND EFFECT OF FRAUD AND MALPRACTICES IN NIGERIAN BANKING SYSTEM (CASE STUDY OF UNION BANK NIGERIA PLC.)
ABSTRACT The study evaluates causes and effect of fraud and malpractices in Niger
EFFECT OF SALES PROMOTION ON CONSUMERS LOYALTY TO THE BREWERY PRODUCT IN NIGERIA (A CASE STUDY OF STAR PRODUCT OF NIGERIA BREWERY) ENUGU STATE
ABSTRACT This study was on the “Effect of Sales Promotion on Consumer’s Loyalty t
ANALYSIS OF LOGISTIC PROBLEMS IN A MANUFACTURING INDUSTRY, A CASE STUDY OF CHAMPION BREWERY, UYO
ABSTRACT Logistic problems constrain the optimal utilization of human and capital
ACCOUNTABILITY AND TRANSPARENCY ISSUES IN ABIA STATE PUBLIC SECTOR (A STUDY OF ABIA STATE UNIVERSITY, UTURU)
ABSTRACT This research work focused on
EFFECT OF BUDGETARY CONTROL ON THE PERFORMANCE OF GOVERNMENT PARASTATALS (CASE STUDY OF NIGERIAN TELEVISION AUTHORITY, ENUGU)
ABSTRACT Many variables in Nigerian economy have significant effect on the
EFFECT OF MOTIVATION ON STAFF PERFORMANCE IN THE BANKING INDUSTRY
ABSTRACT Employee motivation has become one of the major concerns of the present
IMPACT OF VALUE ADDED TAX (VAT) ON ECONOMIC GROWTH IN NIGERIA
ABSTRACT Value Added Tax (VAT) was introduced