ABSTRACT
The study
investigates the effect of effective management strategy on organizational
performance (A study ofselected Supermarket in Umuahia Abia State, Nigeria).
The specific objectives are to; determine the effect of effective strategic
planning on organizational performance; ascertain the relationship between
effective management strategy and organizational performance; analyze the
factors affecting implementation of effective management strategy in the
selected supermarkets and to identify the strategies adopted to enhance
organization performance. A total 77 population were used in the study. The
study adopted survey design and random sampling technique and 74 questionnaire
were recouped from the study. Primary data sourced from distribution of
questionnaires to 74 staffofthe selected Supermarket in Umuahia Abia State,
Nigeria were usedfor the study. A test-re-test was conducted to ensure validity
and reliability ofthe data. The data were presented using 5 point Likert scale.
The hypotheses were tested using correlation coefficient and Chi-square (SPSS).
The result reveal that 75.7%, 74.32% and 66.2% ofthe respondents strongly agree
that timely planning, long-term planning and prompt coordination affects
organizational performance to a very large extent. In addition, 55.4%, 54.1%
and 47.3% strongly agree that lack of information, low level of employee
education and capital has a significant impact on implementation of effective
management strategy in the selected supermarkets. The empirical result shows
that there is positive relationship between effective management strategy and
organizational performance in selected supermarkets in Umuahia Abia Stale,
Nigeria. There is positive relationship between effective strategic planning
and organizational performance in selected supermarkets in Umuahia Abia Stale,
Nigeria. More so, since Chi-square (X2) calculated = 42.3187 and Chi-square
(X2) tabulated = 36.415 in effect, management policy, capital, lack of
information, low level of employee education, advanced technology, competition,
number of employees have significant influence on effective implementation of
strategic management in the selected supermarkets. Finally, employee training,
environmental scanning, promotional packages, effective advertisement are
significant strategies adopted to enhance organization performance in the
selected Supermarket in Umuahia Abia State, Nigeria. It was recommended that
the management ofthe selected supermarkets must strictly adhered to the
implementation of management strategy in order to be outstanding in its
performance (i.e. competitive advantage) and therefore stay afloat in the
dynamic competitive environment since there exist a positive relationship
between effective management strategy and organizational performance.
KALU, O (2023). effect of effective management strategy on organizational performance (a study of selected supermarket in umuahia. abia state):- Kalu, Udunma O. Repository.mouau.edu.ng: Retrieved Dec 09, 2024, from https://repository.mouau.edu.ng/work/view/effect-of-effective-management-strategy-on-organizational-performance-a-study-of-selected-supermarket-in-umuahia-abia-state-kalu-udunma-o-7-2
OTISI, KALU. "effect of effective management strategy on organizational performance (a study of selected supermarket in umuahia. abia state):- Kalu, Udunma O" Repository.mouau.edu.ng. Repository.mouau.edu.ng, 20 Dec. 2023, https://repository.mouau.edu.ng/work/view/effect-of-effective-management-strategy-on-organizational-performance-a-study-of-selected-supermarket-in-umuahia-abia-state-kalu-udunma-o-7-2. Accessed 09 Dec. 2024.
OTISI, KALU. "effect of effective management strategy on organizational performance (a study of selected supermarket in umuahia. abia state):- Kalu, Udunma O". Repository.mouau.edu.ng, Repository.mouau.edu.ng, 20 Dec. 2023. Web. 09 Dec. 2024. < https://repository.mouau.edu.ng/work/view/effect-of-effective-management-strategy-on-organizational-performance-a-study-of-selected-supermarket-in-umuahia-abia-state-kalu-udunma-o-7-2 >.
OTISI, KALU. "effect of effective management strategy on organizational performance (a study of selected supermarket in umuahia. abia state):- Kalu, Udunma O" Repository.mouau.edu.ng (2023). Accessed 09 Dec. 2024. https://repository.mouau.edu.ng/work/view/effect-of-effective-management-strategy-on-organizational-performance-a-study-of-selected-supermarket-in-umuahia-abia-state-kalu-udunma-o-7-2