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The study was set out to analyse the determinants of food security among the cocoa producing households in Abia state, Nigeria. The specific objectives are: examine the socioeconomic...
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This study, ‘The Effect of Improving the efficiency of the Nigerian banks through the application of the marketing concept’, is aimed at determining the extent to which Nigerian community...
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The work uses the hypothesis. The hypothesis tested proved that assessment ofthe effect ofmarketing research is significant on new product development. This is to say that the inability of...
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Finance is an essential feature of every organization necessary for its growth and survival. Hence, people refer to it as "the lifeblood of every business" However, the effective...
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This study analyzed the role of international trade polices on the international trade of Nigeria. This study is imperative because of the growing call for international partnership and...
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l The critical examination of the effect of market segmentation and positioning in publishing firms has shown a mixed impact. Both positive and negative impacts/results were found out...
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Consumer decision for buying yam vanes among different consumers. One consumer might prefer white yam to yellow, water yam to other species. Several studies has produced little or no clear...
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This research studies the effect of product differentiation in Achieving Sustained Growth in a Competitive Marketing Environment. It's focused on the cosmetics industry using Starline...
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This study was on impact of marketing mix on patronage of consumer goods of PZ Pic Aba, Abia State, Nigeria. The specific objectives includes to determine the socio-economic...
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This study was on determinants of customers patronage of grocery stores in Umuahia north Abia state Nigeria. The study specifically looked at the socio economic characteristics of...
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This study was on determinants of customers patronage of grocery stores in Umuahia north Abia state Nigeria. The study specifically looked at the socio economic characteristics of...
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This study was on the analysis of constraints by smallholder farmers in the agribusiness value chain in Abia State, Nigeria. The specific objectives were to: (i) describe the...
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The study was on marketing of tourism in Anambra State, Nigeria. The study specifically looked at the Socioeconomic characteristics ofrespondents patronizing tourism products/sites,...
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This study is on the Factors Affecting the Use of <3SM Technologies on the Marketing of Food Crops among Farming Households in Abia State, Nigeria. The objectives were to; examine...
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The research involves an extensive investigation into the effect of market segmentation on customer satisfaction in the soft drink industry. The concept of market segmentation is...
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The study analyzed risk and its management strategies among bakery entrepreneurs in Anambra State. A total of 40 bakery enterprises were purposively selected for the study. Data were...
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The study examines the effect of motivation of sales force on company's sales performance in PZ Cussons Nigeria Pic Aba. The role ofsales force in the face of unfavorable economic...
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This research work is on the effect of road transportation system on distribution of agricultural products in Ohaji Egbema Local Government Area of Imo state as a whole. The...
Snacks are small foods eaten between meals. Chin-chin is a snack popular in Nigeria, it is prepared by combination of ingredients like flour, margarine, sugar. baking powder. egg and other...
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This study evaluated the functional properties and nutritional composition of complementary food made from fermented maize and cooked pigeon pea. Fermented maize and cooked pigeon peas...
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This study assessed the quality of instant flour produced from cassava root and cocoyam tuber blend. Wholesome cassava roots and cocoyam tuber were procured and processed into flour....
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This study aimed to assess the microbial and physicochemical properties of palm wine sourced from different trees and tappers, highlighting the potential health risks and quality...
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This study focused on the proximate composition and starch quality and mineral contents of flours produced from selected water yam. Selected water yam varieties were procured from Yam...
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The effect of different pre-treatment methods on the yield and chemical properties of African oil bean seed oils were evaluated. African oil bean seed were subjected to different...
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The proximate composition and amino acid profile of some selected African yam beans accessions was studied. Flour was produced from these samples (African yam bean accessions). The...