The Impact Of Product Packaging On The Growth Of Companies. A Study Of Paterson Zochonis (PZ) PLC

that lack of creativity partly responsible for the low patronage being experience by the company in review. Recommendation were made on how best to package product which include designing packages with special need of self service stores, product differentiation, determination of customers benefits. In a particular product researching to the is likely to sell well. In conclusion, the study establishes the impact of product packaging on that growth of companies both in manufacturing and in the service industry. A call is therefore made to PZ industries PLC . in particular and the their packaging system as to enhance quality invariably increased turnover.