Analysis Of Export Demand For Pineapple From Nigeria

Authors: OGBU IFEOMA VENASSA | Social & Management Sciences Marketing Projects 43 pages 13,018 words

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ABSTRACT

Agriculture is Nigeria in the 150s and 196 is contributed significantly to the Gross Domestic Product (GDP). During this period. The export sector contributed 60-70 percent of total exports. However with the discovery of oil and subsequence export of the product in commercial quantities in the 1970s. the agricultural export fell iron 60 – 70 percent to only 17 percent between 1970s to the mid 1980s. the introduction of the structural adjustment programme (SAP) in 1986 and a policy shift towards support for growth of traditional non-oil exports led to an appreciable increase in export. However this growth of non oil exports has not been consistent, even though there been some recovery. Especially for non-traditional; export such as pineapple.  

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