The study examined the impact of planning and
'forecasting on organizational pe,jormnce with a particular reference to
Nigeria Bottling Company Plc Irete Onitsha Road Owerri, Imo state Nigeria. The
objective is to determine if a significant relationship exists between
strategic planning in a business organization and its growth, to investigate if
adequate forecasting helps in ensuring efficient productivity of the business
and to identify the major tools for planning and forecasting and how to
effectively use those to reduce business failures or distress. Survey method of
analysis was adopted for the study. A set of structured questionnaire was used
as instrument for data collection and administered to 250 respondent randomly
using Taro Yamane and 154 were duly filled and returned. The data was then
analyzed using SPSS version. The result showed forecasting and Budget tool show
a positive and significant relationship with Business growth, this implies that
other planning activities like forecasting and budgeting in Nigerian Bottling
Company also contribute to the business potentials enjoyed by the orgmlization.
The study therefore concludes, for any business organization to continue as a
going concern. planning and forecasting strategies must be deployed and at the
right time to help boost the activities of the organization and position such
economic entity in a more competitive way Jo profit the owners and various stakeholders.
The study recommends that effective feedback mechanism is recommended to be
integrated in the planning and forecasting strategies to enable management to
compare plans with the outcome.
CHIAMAKA, D (2022). Impact of Planning and Forecasting on Organizational Performance (A Study of Nigeria Bottling Company Plc Owerri). Repository.mouau.edu.ng: Retrieved Feb 23, 2024, from https://repository.mouau.edu.ng/work/view/impact-of-planning-and-forecasting-on-organizational-performance-a-study-of-nigeria-bottling-company-plc-owerri-7-2
DEBORAH, CHIAMAKA. "Impact of Planning and Forecasting on Organizational Performance (A Study of Nigeria Bottling Company Plc Owerri)" Repository.mouau.edu.ng. Repository.mouau.edu.ng, 02 Nov. 2022, https://repository.mouau.edu.ng/work/view/impact-of-planning-and-forecasting-on-organizational-performance-a-study-of-nigeria-bottling-company-plc-owerri-7-2. Accessed 23 Feb. 2024.
DEBORAH, CHIAMAKA. "Impact of Planning and Forecasting on Organizational Performance (A Study of Nigeria Bottling Company Plc Owerri)". Repository.mouau.edu.ng, Repository.mouau.edu.ng, 02 Nov. 2022. Web. 23 Feb. 2024. < https://repository.mouau.edu.ng/work/view/impact-of-planning-and-forecasting-on-organizational-performance-a-study-of-nigeria-bottling-company-plc-owerri-7-2 >.
DEBORAH, CHIAMAKA. "Impact of Planning and Forecasting on Organizational Performance (A Study of Nigeria Bottling Company Plc Owerri)" Repository.mouau.edu.ng (2022). Accessed 23 Feb. 2024. https://repository.mouau.edu.ng/work/view/impact-of-planning-and-forecasting-on-organizational-performance-a-study-of-nigeria-bottling-company-plc-owerri-7-2