Determinants Of Cost Of Marketing And Profit Of Cowpea In Umuahia North Local Government Area Of Abia State, Nigeria
ABSTRACT
This study examined the determinants of cost and profit of
marketing of Cowpea, in Umuahia North Local Government Area of Abia State,
Nigeria. Three markets were purposely sampled, while 45 wholesalers of Cowpea
were randomly sampled from the three markets. Descriptive statistics, cost and
return analysis and regression techniques were used to analyze the data
collected. The results showed that there were more male than female
wholesalers. Majority of the respondents did business with their personal
savings, while a few obtained crcdits. The significant variables that
influenced costs of marketing were level of education, seasonality of the
product and house hold size of the wholesalers, while the significant variables
that influenced profits were age of the wholesalers, household size and volume
of sales. Major problems faced by the marketers were high transportation cost,
bad road, poor market infrastructures, unstable pricing of commodity, and
seasonality of the commodity. Based on the findings, it was recommended that if
policies for eliminating these constrains be implemented. More people will take
to this trade. The cost of the product as well as cost of production can be
reduced when socio economic infrastructure arc improved in the region.
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MMERIFE, R (2021). Determinants Of Cost Of Marketing And Profit Of Cowpea In Umuahia North Local Government Area Of Abia State, Nigeria. Repository.mouau.edu.ng: Retrieved Nov 22, 2024, from https://repository.mouau.edu.ng/work/view/determinants-of-cost-of-marketing-and-profit-of-cowpea-in-umuahia-north-local-government-area-of-abia-state-nigeria-7-2
RUTHERFORD, MMERIFE. "Determinants Of Cost Of Marketing And Profit Of Cowpea In Umuahia North Local Government Area Of Abia State, Nigeria" Repository.mouau.edu.ng. Repository.mouau.edu.ng, 12 Oct. 2021, https://repository.mouau.edu.ng/work/view/determinants-of-cost-of-marketing-and-profit-of-cowpea-in-umuahia-north-local-government-area-of-abia-state-nigeria-7-2. Accessed 22 Nov. 2024.
RUTHERFORD, MMERIFE. "Determinants Of Cost Of Marketing And Profit Of Cowpea In Umuahia North Local Government Area Of Abia State, Nigeria". Repository.mouau.edu.ng, Repository.mouau.edu.ng, 12 Oct. 2021. Web. 22 Nov. 2024. < https://repository.mouau.edu.ng/work/view/determinants-of-cost-of-marketing-and-profit-of-cowpea-in-umuahia-north-local-government-area-of-abia-state-nigeria-7-2 >.
RUTHERFORD, MMERIFE. "Determinants Of Cost Of Marketing And Profit Of Cowpea In Umuahia North Local Government Area Of Abia State, Nigeria" Repository.mouau.edu.ng (2021). Accessed 22 Nov. 2024. https://repository.mouau.edu.ng/work/view/determinants-of-cost-of-marketing-and-profit-of-cowpea-in-umuahia-north-local-government-area-of-abia-state-nigeria-7-2