ABSTRACT
Given the increasingly important and influential role that corporation's area playing in society, this reviews considers the contrasting arguments surrounding the extent to which a well-designed and· implemented CSR program will impact on corporate performance. An exact definition of CSR is elusive and opinions vary CSR has been defined as a function that transcends but includes making profits, creating jobs and producing goods and services. Therefore, this paper critically reviews and analyses the empirical and theoretical literature relating to CSR programs and impact on corporate performance in doing so, the researcher obtained information and. data relating to subject matter which include primary and secondary data. Primary data was collected through the use of questionnaire distribution and interviews conducted with the respondents. Questionnaires administered. were 150 out of which 120 were returned. A contingency table was. drawn from the total responses received to measure the total views of the respondents and the percentages derived. The secondary data was collected from the Annual financial report of Diamond Bank PLC Okpara Avenue Branch Enugu S tare for a period of 5 years; other materials include textbooks, Journals and published articles on the internet. In the analysis of the secondary data, the Pearson's product moment correlation (PPfyfC) and simple regression model was used. The researcher· after the analysis and int~rpretation was convinced that Corporate Organization in Nigeria actually carries out their social responsibility and also the areas/ approaches being. adopted by those firms. The researcher was also convinced that corporate social responsibility does not have much positive impact on short term financial performance of an organization; it does offer remarkable long-term
fiscal advantages and improves the long term financial performance
TABLE OF CONTENT
CHAPTER ONE: INTRODUCTION 1
1.1 BACKGROUND OF THE STUDY 2
1.2 STATEMENT OF PROBLEMS 3
1.3 OBJECTIVES OF THE STUDY 5
1.4 RESEARCH QUESTIONS 5
1.5 STATEMENT OF HYPOTHESIS 6
1.6 SCOPE AND COVERAGE OF THE STUDY 6
1.7 LIMITATIONS OF THE STUDY. 6
1.8 SIGNIFICANCE OF THE STUDY 7
CHAPTER TWO: REVIEW OF RELATED LITERATURE
2.1 INTRODUCTION 9
2.2 CORPORATE SOCIAL RESPONSIBILITY (CSR) CONCEPTUAL DEFINITIONS 9
2.3 OBLIGATIONS OF BUSINESS CORPORATION 12
2.4 APPROACH TO CORPORATE SOCIAL RESPONSIBILITY (CSR) 16
2.5 CORPORATE PERFORMANCE 17
2.6 MEASURES OF CORPORATE PERFORMANCE 18
2.7 IMPACT OF CSR ON ORGANIZATIONAL
PERFORMANCE 31
CHAPTERTHREE:RESEARCH METHODOLOGY AND DESIGN
3.1 RESEARCH DESIGN 35
3.2 AREA OF THE STUDY 35
3.3 POPULATION OF THE STUDY 35
3.4 SAMPLE/SIZE AND SAMPLING TECHNIQUE 36
3.5 INSTRUMENTS FOR DATA COLLECTION 36
3.5.1 QUESTIONNAIRES 37
3.5.2 SECONDARY DATA 37
3.6 VALIDITY AND PELIABILITY 37
3.7 DATACOLLECTIONPROCEDURE 37
3.8 DATA ANALYSIS TECHNIQUE 38
3.8.1 DESCRIPTIVE STATISTICS 38
3.8.2 PEARSON'S PRODUCT MOMENT CORRELATION 38
3.8.3 SIMPLE REGRESSION ANALYSIS 39
CHAPTER FOUR: PRESENTATION AND ANALYSIS OF DATA
4.1 DATA PRESENTATION AND ANALYSIS 41
4.2 PRESENTATION OF DATA 41
4.3 HYPOTHESIS TESTING 65
4 .3 .1 TESTING FOR RELATIONSHIP BETWEEN CSR COST AND COOPERATE PERFORMANCE 65
CHAPTER FIVE
Summary of findings, Conclusion, and Recommendation
References
NWANKPA, M (2020). THE EFFECT OF CORPORATE SOCIAL RESPONSIBILITY ON ORGANIZATIONAL PERFORMANCE. Repository.mouau.edu.ng: Retrieved Dec 23, 2024, from https://repository.mouau.edu.ng/work/view/the-effect-of-corporate-social-responsibility-on-organizational-performance
MOUAU/05/5309, NWANKPA. "THE EFFECT OF CORPORATE SOCIAL RESPONSIBILITY ON ORGANIZATIONAL PERFORMANCE" Repository.mouau.edu.ng. Repository.mouau.edu.ng, 26 Mar. 2020, https://repository.mouau.edu.ng/work/view/the-effect-of-corporate-social-responsibility-on-organizational-performance. Accessed 23 Dec. 2024.
MOUAU/05/5309, NWANKPA. "THE EFFECT OF CORPORATE SOCIAL RESPONSIBILITY ON ORGANIZATIONAL PERFORMANCE". Repository.mouau.edu.ng, Repository.mouau.edu.ng, 26 Mar. 2020. Web. 23 Dec. 2024. < https://repository.mouau.edu.ng/work/view/the-effect-of-corporate-social-responsibility-on-organizational-performance >.
MOUAU/05/5309, NWANKPA. "THE EFFECT OF CORPORATE SOCIAL RESPONSIBILITY ON ORGANIZATIONAL PERFORMANCE" Repository.mouau.edu.ng (2020). Accessed 23 Dec. 2024. https://repository.mouau.edu.ng/work/view/the-effect-of-corporate-social-responsibility-on-organizational-performance