Influence Of Non Financial Motivation On Productivity Of Sales Force Among Manufacturing Firms In Abia State
ABSTRACT
This study examined the influence of
non-financial motivation on the productivity of sales forces among
manufacturing industry in Nigeria. Data were sourced from 100 respondents with
the help of well structured questionnaire, and analysed with descriptive
statistics, correlation and multiple regression analysis. The findings were
made that there were positive relationship between workers productivity and
non-financial motivations and that increase in non-financial motivation
resulted in increase in productivity of the worker. Also workers productivity
is positively related with experience, education, remuneration, family size,
marital status and negatively related with age. It was therefore recommended
among others that from time to time, employee surveys be conducted in the
organizations to measure how well supervisors are doing in the area of employee
non-financial motivation
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OKWUNKA, O (2023). Influence Of Non Financial Motivation On Productivity Of Sales Force Among Manufacturing Firms In Abia State. Repository.mouau.edu.ng: Retrieved May 03, 2024, from https://repository.mouau.edu.ng/work/view/influence-of-non-financial-motivation-on-productivity-of-sales-force-among-manufacturing-firms-in-abia-state-7-2
OKWUNKA, OKWUNKA. "Influence Of Non Financial Motivation On Productivity Of Sales Force Among Manufacturing Firms In Abia State" Repository.mouau.edu.ng. Repository.mouau.edu.ng, 25 Sep. 2023, https://repository.mouau.edu.ng/work/view/influence-of-non-financial-motivation-on-productivity-of-sales-force-among-manufacturing-firms-in-abia-state-7-2. Accessed 03 May. 2024.
OKWUNKA, OKWUNKA. "Influence Of Non Financial Motivation On Productivity Of Sales Force Among Manufacturing Firms In Abia State". Repository.mouau.edu.ng, Repository.mouau.edu.ng, 25 Sep. 2023. Web. 03 May. 2024. < https://repository.mouau.edu.ng/work/view/influence-of-non-financial-motivation-on-productivity-of-sales-force-among-manufacturing-firms-in-abia-state-7-2 >.
OKWUNKA, OKWUNKA. "Influence Of Non Financial Motivation On Productivity Of Sales Force Among Manufacturing Firms In Abia State" Repository.mouau.edu.ng (2023). Accessed 03 May. 2024. https://repository.mouau.edu.ng/work/view/influence-of-non-financial-motivation-on-productivity-of-sales-force-among-manufacturing-firms-in-abia-state-7-2