Michael Okpara University of Agriculture Repository

ELECTRONIC MARKETING AND BUSINESS PERFORMANCE IN SELECTED RETAIL OUTLETS IN PORT HARCOURT

ABSTRACT This work examines the electronic marketing and business performance in selected retail outlets in Port Harcourt

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THE EFFECTS OF ADVERTISING ON CONSUMER BRAND PREFERENCE FOR BEVERAGES IN ABIA STATE NIGERIA

ABSTRACT This study focuses on the effects of advertising on consumer brand preference for beverages in Abia state. 

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ANALYSIS OF MARKETING RESEARCH, PLANNING AND CONTROL FOR COMPANY GROWTH IN A COMPETITIVE ECONOMY

ABSTRACT Analysis of Marketing Research, Planning and Control for Company Growth in a Competitive Economy.  In this

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ROLE OF AUDITORS IN PREVENTION OF DISTRESS IN CORPORATE ENTITIES (A STUDY OF SELECTED BANKS IN ABIA STATE)

ABSTRACT In the past decade, the banking sector in Nigeria have experience a great rise in the number of failure in corpo

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APPLICATION OF MARGINAL COSTING TECHNIQUES IN SELECTED MANUFATURING COMPANIES (A STUDY OF SELECTED COMPANIES IN ABIA STATE)

ABSTRACT The  study   was   carried   out  on  the  application  &

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IMPACT OF INTERNAL AUDIT FUNCTION AS AN .EFFECTIVE TOOL IN MANAGERIAL PERFORMANCE", (A case study of United Bank for Africa plc, Umuahia).

ABSTRACT The  primary  aim  of  this   research  work is  to  show how 

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IMPACT OF RESPONSIBILITY ACCOUNTING ON THE FINANCIAL PERFORMANCE OF COMPANIES IN NIGERIA

ABSTRACT Responsibility    accounting   or profitability   accounting   or activi

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AN APPLICATION OF HUMAN RELATION PRINCIPLES IN SELECTED HOTELS IN UMUAHIA

ABSTRACT This work examined the application of human relation principles in selected hotels in Umuahia. The aim was to in

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APPLICATION OF ACCOUNTING RATIOS IN MA \JAGEMENT DECISIONS (A STUDY OF SELECTED COMPANIES IN ABIA ST ATE, NIGERIA)

ABSTRACT This project  is  written   by Nwazue   Nkem Ugochukwu,    on the topic

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HUMAN RESOURCE PLANNING AND DEVELOPMENT STRATEGY IN THREE SELECTED HOTELS IN PORT HARCOURT

ABSTRACT The study focused on Human resource planning and development strategy in three selected hotels in Port Harcourt

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AP.P. RAISAL OF THE IMPACT OF COMPANY INCOME TAX ON THE PROFITABILITY OF FINANCIAL INSTITUTION (A STUDY OF SELECTED BANKS)

ABSTRACT  The government of Nigeria has continually used taxation as a fiscal policy to  boost  investment

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EFFECT OF MARKETING PLANNING AND CONTROL ON A COMPANY’S PRODUCTIVITY IN A COMPETITIVE MARKET (A STUDY OF 7’ UP BOTTLING COMPANY, ABA, PLANT)

ABSTRACT Business organizations operate in an environment characterized with competition and change.  This research

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AN EMPIRICAL STUDY OF THE EFFECTS OF RELATIONSHIP MARKETING ON BANKS PERFORMANCE IN ABA, ABIA STATE NIGERIA

ABSTRACT Banking today has become more innovative, competitive and attractive. The competition has driven strategies to b

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DETERMINANTS OF CONSUMER PREFERENCE FOR PROTEIN SOURCES IN ABIA STATE, NIGERIA

ABSTRACT This work sought to examine the determinants of consumer preference for protein sources in Abia State, Nigeria.

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EVALUATION OF COST ACCOUNTING PRACTICES IN OIL INDUSTRY (A CASE STUDY OF AGIP OIL COMPANY PORT HARCOURT)

ABSTRACT This research work titled  "The Evaluation of Cost Accounting Practices  in Oil industry was carried o

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ANALYSIS OF CONSUMER PURCHASE BEHAVIOR ON SELECTED BRANDS OF TABLE WATER IN ABIA STATE NIGERIA

ABSTRACT The study analyzed the consumer purchase behaviour of selected water in Abia State, Nigeria. In the process of t

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ANALYSIS OF MARKET ACCESS, VALUE CHAIN AND MARKETING OF BEEF IN ABIA STATE, NIGERIA.

ABSTRACT This study analyzed the market access, value chain and marketing of beef in Abia State, Nigeria. The study exami

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THE EFFECT OF BRANDING AND TRADEMARK ON SALES VOLUME OF COCA-COLA DRINKS (A STUDY OF NIGERIA BOTTLING COMPANY, OWERRI)

ABSTRACT Product branding and trademark has become one of the major tools for enhancing efficient marketing in the presen

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DETERMINANT OF CONSUMER PATRONAGE BEHAVIOUR ON FAST FOOD JOINTS IN OWERRI METROPOLIS AREA.

ABSTRACT The main purpose of this research is to identify factors that determine the patronage behaviour of consumers on

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ANALYSIS OF CUSTOMER SATISFACTION AMONG CONSUMERS OF NON ALCOHOLIC BEVERAGE FIRM IN UMUAHIA METROPOLIS IN ABIA STATE, NIGERIA

ABSTRACT This study will examine the analysis of customer satisfaction among consumers of non alcoholic beverage firm in

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IMPACT OF ACCOUNTING CONCEPTS AND CONVENTION ON FINANCIAL REPORTS, WiTH RESPECT TO INTERNATIONAL FINANCIAL REPORTING STANDARDS (IFRS)

ABSTRACT The topic  occupies  very  pivotal   position    in  business  acti

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EFFECT OF CRITICAL INCIDENT ON BRAND SWITCHING: BANKING SECTOR REVIEW

ABSTRACT. This study investigated the effect of critical incident on brand switching. Customer satisfaction which is base

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EFFECTS OF SALES PROMOTION ON CONSUMER PATRONAGE (A CASE STUDY OF HARDIS AND DROMEDAS NIGERIA, EMENE, ENUGU STATE.)

ABSTRACT This research work is centered on the effect of Sales promotion on consumer patronage in Nigeria with particular

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IMPACT OF REGULA.R AUDITING ON ACCOUNTABILITY IN THE PUBLIC ESTABLISHMENT (A CASE STUDY OF ABA NORTH L.G. A, ABIA STATE)

ABSTRACT Impact of regular auditing on accountability in the public establishment  as the subject of this study stem

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INTERNAL AUDITING AND CORPORATE GOVERNANCE AS TOOLS FOR ORGANIZATIONAL PROFITABILITY: A STUDY OF FIRST BANK AND ECOBANK NIGERIA PLC

ABSTSRACT This  work  aims  to  examine  the  impact  of  internal  audit&nb

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CAUSES AND EFFECT OF FRAUD AND MALPRACTICES IN NIGERIAN BANKING SYSTEM (CASE STUDY OF UNION BANK NIGERIA PLC.)

ABSTRACT The study evaluates causes and effect of fraud and malpractices in Nigeria banking system. Specifically the rela

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EFFECT OF SALES PROMOTION ON CONSUMERS LOYALTY TO THE BREWERY PRODUCT IN NIGERIA (A CASE STUDY OF STAR PRODUCT OF NIGERIA BREWERY) ENUGU STATE

ABSTRACT This study was on the “Effect of Sales Promotion on Consumer’s Loyalty to the Brewery Product in Nigeria”. The s

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ANALYSIS OF LOGISTIC PROBLEMS IN A MANUFACTURING INDUSTRY, A CASE STUDY OF CHAMPION BREWERY, UYO

ABSTRACT Logistic problems constrain the optimal utilization of human and capital resources of manufacturing industry for

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ACCOUNTABILITY AND TRANSPARENCY ISSUES IN ABIA STATE PUBLIC SECTOR (A STUDY OF ABIA STATE UNIVERSITY, UTURU)

ABSTRACT This  research   work  focused   on  the  Accountability    an

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EFFECT OF BUDGETARY CONTROL ON THE PERFORMANCE OF GOVERNMENT PARASTATALS (CASE STUDY OF NIGERIAN TELEVISION AUTHORITY, ENUGU)

ABSTRACT Many variables in Nigerian  economy have significant effect on the day to day running of the organizations.

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