Michael Okpara University of Agriculture Repository

Effects Of Billboard Advertising On Consumer Preference For Toilet Soap (A Study Of Umuahia Metropolis)

ABSTRACT The study investigated "Effect of billboard advertising on consumer preference for toilet soap in Umuahia, Abia

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Behavioural Model On The Adoption Of Ict In The E-wallet Programme For Farmers By The Federal Government

ABSTRACT This study assesses the effectiveness of the usages of mobile phones based innovation in the e-wallet programme-

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Effects Of Packaging On The Buying Behaviour Of Instant Noodle Consumers' In Anambra State, Nigeria

ABSTRACT In nowadays competitive environment, the role of packaging has changed due to increasing self-service and changi

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Problems And Prospects Of International Financial Reporting Standards Implementation In Nigeria (A Study Of Selected Listed Companies In Aba)

ABSTRACT The study examined the problems and prospect of international financial reporting standards implementation in Ni

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Evaluation Of The Relationship Between Government Finances And The Level Of Rural Development In Abia State/Nigeria A Study Of Selected Local Government Areas In Abia State

ABSTRACT This project is design to assess the relationship that exist between local government finances precisely and the

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Microbiological And Physicochemical Analysis Of Okpulor-Umuobo River, In Osisioma Ngwa L. G. A. Of Abia State.

ABSTRACT Microbiological and Physicochemical analyses were carried out on the Okpulor-Umuobo River, an extension of the A

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Analysis Of Price Differentials In The Marketing Of Selected Agricultural Produce In Abia State, Nigeria

ABSTRACT The study was designed to analyze price differentials in the marketing of selected agricultural produce in Abia

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Effect Of Tax Incentives On Economic Development Of Nigeria (A Study Of Selected Ministries In Abia State)

ABSTRACT The researcher evaluate the effect of tax incentives on economic development of Nigeria. The major problem inves

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Effect Of Merger On The Performance Of Banks In Nigeria (A Study Of United Bank Of Africa Plc)

ABSTRACT Financial sector play a vital role in the development of any economy. Over the years banks in Nigeria have exper

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Novelty And Brand As Causal Determninant Of Consumers Buying Behaviuor In Abia State

ABSTRACT Novelty and brand are powerful assets that must be carefully developed, managed and guided jealously by every co

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Marketing Performance Measurement In The Service Industry In Nigeria (A Study Of Mtn And Glo)

ABSTRACT Marketing Performance is a construct that helps to determine the status of an organization as compared to its co

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Influence Of Information Technology In Marketing Of Bank Services (A Case Study Of Diamond Bank Plc In Umuahia Metropolis)

ABSTRACT This research work looked at the influence of information technology in the marketing of Diamond Bank product. A

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Evaluation Of Consumers' Preferences For The Consumption Of Selected Beer Brands In Aba Metroplois, Abia State.

ABTSRACT This research work was initiated to evaluate consumers' preferences for the consumption of selected beer brands

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Effect Of Product Innovation On A Company's Markets Share Of (Unilever Nig. Plc, Aba, Abia State)

ABSTRACT The major objective of this study is to determine the effect of product innovation on a company's market share u

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Impact Of Corporate Social Responsibility On Organizational Performance (Study Of Selected Indigenous Companies Aba Abia State)

ABSTRACT The study examined the effect of corporate social responsibility on organizational performance. This study ident

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Analysis Of Factors That Affect Location Of Retail Outlets In Umuahia, Abia State

ABSTRACT Retail is the sale of goods and services from individuals or businesses to the end-users. Retailers are part of

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Effect Of Sales Promotion On Purchasing Behaviour Of Consumes Of Coca-Cola Products In Umuahia Metropolis

ABSTRACT The unfavourable economic environment of Nigeria has brought about devastating effect on consumers of manufactur

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Appraising Tile Marketing Strategies Adopted By Mobil Phone Service Providers In Nigeria (A Study Airtel, Glo, Mtn In River State)

ABSTRACT This study appraised the marketing strategies adopted by mobile phone service providers in Rivers state, Nigeria

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Palm Oil Processing And Marketing: Problems And Prospects. (A Case Of Small Holder Oil Palm Processors In Ukwa East Local Government Area, Abia State, Nigeria).

ABSTRACT Sequel to the findings, the following recommendations and others was made. Oil palm processors in the study area

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Effect Of Relationship Marketing On Consumer Preferenc1 For Retail Stores In Aba, Abia State (A Study Of Selected Retail Stores In Aba, Abia State)

ABSTRACT Relationship Marketing (RM) is a popular concept in current marketing research and practice. Relationship Market

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Effect Of Public Relations On Consumer Preference For Telecommunication Service In Nigeria.

ABSTRACT The study investigated the effect of public relation on consumer preference for telecommunication services in Ni

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Effects Of Sales Promotion On Customers' Brand Loyalty Of GSM Users In Umuahia, Abia State

ABSTRACT The study examined the effect of sales promotion on customer brand loyalty among GSM users in Umuahia. The study

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Impact Of Audited Financial Statement On Investment Decisions (A Study Of Some Selected Companies In Akwa Ibom State.)

ABSTRACT This project work examines financial statements as an instrument for enhancing instrument portfolio. Data were s

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Microbial Quality Of Yam Flour

ABSTRACT The microorganisms in yam Hour as well as the Proximate analysis of the flour were investigated. There were pred

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Prolificacy And Mortality Of West African Dwarf Goat (Wad) Raised Intensively In A University Livestock Farm

ABSTRACT The production record of WAD goats raised intensively at MOUAU livestock farm was evaluated within a period of 9

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Substitutional Value Of Tigernut (Cyperus Esculentus) For Maize In A Soya Bean Meal Based Broiler Diet.

ABSTRACT The experiment was conducted to evaluate the effect of substituting  maize with tiger nut. Five broiler fin

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Tue Effect O Ash And Poultry Manure On Some Soil Properties And Yield Of Maize (Zea Mays) In An Acid Soil At Umudike In South Eastern Nigeria

ABSTRACT A factorial experiment was designed to determine the complementary effects of ash and poultry manure (PM) on som

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Nutritional Status Of Nursery School Aged Children In Ikwuano Local Government Area Of Abia State

ABSTRACT A total of four community- based studies were conducted in lkwuano Local Government Area of Abia state to determ

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Chemical Composition And Functional Properties Of Watermelon Seed Flour

ABSTRACT The watermelon pods were obtained from Cementary Market Aba, Abia state. The seeds were manually selected from t

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The Effect Of Variety On Profitability And Technical Efficiency Of Cassava Farmers In Umuahia South Local Government Area Of Abia State

ABSTRACT The study employed a budgetary equation of profitability analysis and the additive multiplicative dummy variable

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